Raney and Bryant end chapter 5 by questioning the future of sports fandom and viewership. The question that they pose to the reader deals with the development of high definition television, and how it has brought the feeling of being at the game to the our living rooms. When they questioned if the high def experience would keep people at home watching the games instead of making the trek to the stadium it was in 2006, when high definition technology had just taken off. Now, most sporting events that are aired can be viewed in hi-def. Consequently, the threat of hi-def technology decreasing the attendance at the games has only increased. With that, professional sports leagues are attempting to implement changes, in order to fill their stadiums.
For example, an article from The Sports Journal, details how the NFL is using the blackout policy, and the criticisms that have developed against it. The article, “As NFL looks to pack stadiums, critics line up against blackout policy in comments to FCC" recounts the policy of blacking out the airing of games, unless the stadium is sold out, and describes the recent comments critics of the policy approached the FCC with. The article states, “This past season, 16 games were blacked out, or about 6 percent of the league’s total games. That is on the low range of historical trends. When the FCC first imposed the blackout rule four decades ago, more than half of NFL games were blacked out" (Kaplan). Keeping this in mind, do you think the blackout rule is still necessary to keep fans attending the games? Or, do you believe that even though the hi-def technology has made the at home experience better, and ticket prices are increasing, there is still enough interest in attending games to fill stadiums? Furthermore, are there certain teams, or professional sports in general, that you believe need the blackout rule, and others that may be fine without it? Take a look at this article and let me know your opinion on the future of game attendance and the blackout policy.
Kaplan, Daniel. "As NFL Looks to Pack Stadiums, Critics Line up against Blackout Policy in Comments to FCC." SportsBusiness Daily. Street and Smith, 20 Feb. 2012. Web. 27 Feb. 2012.
Raney, Arthur A., and Jennings Bryant. Handbook of Sports and Media. Mahwah, NJ: L. Erlbaum Associates, 2006. Print.